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גיליון אביב 2010 (אנגלית)

 Spring issue, 2010 - Editorial

Key Account Management in the European Healthcare Industry By Pete Caldwell,Partner, Tefen UK, Gianfranco Malvicini, Project Manager, Tefen Italy and Gareth Fitzgerald, Sales Executive, Tefen UK

Responding to an increasingly multi-layered commercial environment.

The Importance of Environmental Initiatives By Guy Propper, Partner, Tefen Israel and Adi Sheleg, Consultant, Tefen Israel

An Interview with Asher Grinbaum, COO of ICL.
A major international corporation paves the way to a new understanding of efficient operation and environmental protection.

Supply Chain Complexity – Dealing with a Dynamic System By Zohar Yami, Partner, Tefen Israel, Golan Meltser, Associate Director, Tefen Israel and Rotem Greener, Project Manager, Tefen Israel

Examining how to prevent, reduce and manage the increasing degree of complexity in supply chain.


Social Media – The Need to Interact By Dr. Heiko Frank, Managing Director, Tefen Gemany and Jörn Steinhauer, IT Consulting Partner of Tefen AG

Dr. Heiko Frank and Jörn Steinhauer examine the impact of social media on corporate communication and business success.


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